Year
2023
Category
Intellectual Properties
According to a recent global survey, India ranks third in the world ‘startup’ ecosystem. The startup economy is one of the key drivers of the Indian growth story and IIFL Asset Management along with its co-investors decided to create an intellectual property that becomes a level playing field for international investors, clients, startup founders, family business owners and key stakeholders, where each of them would get to interact with each other, understand their unique perspectives and also give a chance to promising startups to pitch their ideas in front of global investors.
The pilot edition took place earlier this year, with us building the nomenclature around celebrating founders, followed by driving the communication design, content production and social media coverage for the entire property.
