Year
2021
Category
Conceptual Presentation

Netflix India

Where brand consistency, creativity and practicality meet.

The Problem  

Yes, Netflix India did face a roadblock in 2021 . Not something that influenced its viewership at large, but one that really made a difference to their AV Studio. The problem at hand was the non-existence of a structured document that would present the story and technical aspects of the film or web series under production to the entire cast and crew, that were working on it.

The Solution

A working deck that encompasses all the different stages of production and the key highlights of the show/movie which keeps evolving as the project progresses. The working deck was built around the global entertainment giant's brand guidelines and design language with just that touch of Preface, IYKYK...Tudum!

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